Taking Stock

Posted: July 12, 2010 in conventions, Dead of Night, publishing
Tags: , ,

Well, Dead of Night has been out a little over a month now, so this seemed to be a good point to pause and take stock of how the launch went. It seemed to go down well at Games Expo, leaving me with only a couple of books left at the end of the con. I think my last minute panic about not having enough stock proved to be unwarranted, so I’m glad I didn’t fast-track any extra books like I briefly considered.

Print sales are steady enough that I can comfortably handle posting them myself, but books should be on sale at IPR in the States in the next few weeks, and I’ll be glad that I won’t have to fulfil many more to the US. Unlike the first edition, I’ve made a digital download available too, and that’s been a huge success. I’m not sure if it’s folk recognising the name when it pops up on RPGNow and DriveThruRPG, or whether it’s just Paul’s great cover drawing them in.

We’ve also had our first two reviews too over at RPGNow and Nerdbound’s Aftersession podcast, both saying nice things, which is always good to hear. When you’re quite so close to a game, it’s hard to judge how good it really is.

So, at the end of the first month, we’d shifted 33 print copies and 67 PDF copies, which I’m over the moon with. PDF sales seem to have slowed down in the first week and a bit of July, but print copies remain largely stable so all signs point to a successful launch!

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